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Evaluations: Execution – 5 – How it should feel

This final, rather unscientific slide is an attempt to convey the life cycle of a typical product evaluation. The Y axis represents the general mood, with its ups and downs that depend on expectations and perceived results. It is common for things to start off well,...

Evaluations: Execution – 2 – A Very Special Stakeholder

My second guideline concerns Champions (also referred to as Spies and other terms). These my strong allies in the client account. They will defend my product when I am not there, They will go the extra mile to ensure that small, important details are attended to, And...

Evaluations: Execution – 6 – Key Points

In this video and the two preceding ones, we have looked at the support of product evaluations. We started by considering how to filter them – which ones to support and which to put off in some way. Then we looked at the negotiation of the scope and criteria for the...

Evaluations: Execution – 0 – Title Slide

In this video, I will give some guidelines for the Execute step of the Evaluation Process that has been outlined. These guidelines are the fruits of much trial and error over the years, and I hope that some of them will be helpful to you.